About Us

The Lunar Visitor is  a periodical and a "news outlet of public record" authorized by an ecclesiastical  government (to publish public and legal notices). The Lunar Visitor periodical was first published in 1852 in San Francisco, California by a formerly enslaved preacher, John Jamison (J.J.) Moore of the AME Zion Denomination- church home of Harriet Tubman, the Paul Robeson Family,  Frederick Douglass, Sojourner Truth, and other abolitionists. 

After a years of missionary work as a preacher in the northeast United States and beyond, Bishop Moor took up the task of building the first the AME Zion Churches west of the Mississippi river. After his arrival in San Francisco, by boat, he founded and became editor of the newspaper, promoting civil rights and advocating development of institutions for educational, social and political skills useful in working toward a full participation in American Society. The relaunching of the periodical, bears witness to the eight generation dynasty of Moor's, that continued in the clerical tradition after their forefather. 

When Bishop Moor published the Lunar Visitor in San Francisco in the 1850s, he gave it the mission statement: “To be devoted to the Moral, Intellectual, and Social Improvement of the Colored Race”, Today we just say "the race". It is through this mission that we self-determine to push ourselves and our families forward generationally, thinking 7 generations ahead. 

Your support of this Digital Publication will help us in the work of rebuilding our family business and allow us to bring you information that will benefit your life and the life of those that you love. 

 It is our to desire to work with HBCU students and others that are interested in journalism, publishing, writing, advertising, marketing, business administration, and the like to develop this periodical into an internationally recognized publication. 

Some sections we hope to publish in the future:

• General News – This is usually the most important news in both local and abroad. These are usually found on the front page of the paper. The title of the news is printed in big, bold letters called “banner headline”
• Local and Foreign News Section – Contains news from towns and cities of the nation and abroad.
• Editorial Page – This section contains articles called editorials. Editorials give views or opinions of the editor or publisher on certain issues or events.
• Classified Ads Section – Contains advertisements that fall under the categories like “Help”, “Wanted”, “For Lease / For Sale”, and “Wanted To Buy”.
• Business and Finance Section – Contains businessmen and people interested in business including information on stocks, bonds, exchange markets, banking. foreign exchange rates, imports and exports, and prices of prime commodities.
• Culture and History Section – Provides info about the history, heritage, and culture of African, Asiatic, and Moorish peoples.
• Society Page – Contains news about important people who are celebrating special events in a particular place
• Travel and Tourism Section – Contains a guide to travel and directs tourists to a scenic vacation spots and gives information on the activities in these places.
• Announcements and Obituary Page – Provides info on the activities of different religious sections and also lists people who recently died and the time and place of their burials.